The Experience Economy: Surprising Avenues to Exceptional Outcomes


Engage one-to-one and in context to better connect with people. Exploit new patterns in data to craft groundbreaking new solutions. Embrace new partner ecosystems to create more essential experiences.

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Connect with the IBMers featured in this video:
►Julia Glidden – GM, Global Government Industry, IBM

►Dee McGrath – Vice President, Financial Services Asia Pacific, IBM

►Lorna Feeney – Co-Chief Creative Officer at IBM Interactive Experience

►Anthony Behan – Telecommunications Industry Offering Leader, Watson IoT Division, IBM

►Matthieu van Bilsen – Director, Industrial Sector Europe, IBM


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