Reigning Call of Duty World Champs Defend Dallas Open Title This Weekend

The reigning Call of Responsibility world champs are defending their Dallas Open up title at the Kay Bailey Hutchison Conference Middle this weekend, hoping to earn a massive chunk of a $200,000 prize pool.

The gaming team, OpTic Gaming, took home an $80,000 prize in March when the received the 2017 CWL Dallas Open up. The workforce adopted that with fourth and 7th/8th spot finishes in two other CWL opens in May perhaps and June prior to getting initial, and a $212,500 prize, at the 2017 CWL World Professional League Phase 2 celebration in July.

If you imagine that prize is a lot — the workforce went on to get a different $600,000 when they gained the 2017 Call of Duty Earth League Championship in August.

This weekend’s CWL Dallas Open up, the initial open Phone of Duty® Entire world League (CWL) match of the season, capabilities the recreation, Call of Duty®: WWII. Players from North The united states, Europe and Asia will contend in Dallas in extra than 200 teams, the most at any open up occasion in CWL background, just about every battling head-to-head.

“Call of Responsibility Entire world League participant participation saw incredible development very last season, with teams vying for a piece of the major prize pool in Simply call of Duty Esports history,” said Simply call of Responsibility Esports Director, Kevin Flynn. “This year, the prize pool has amplified to $4.2 million and a file number of players at a Connect with of Duty Earth League open up function will contend in Dallas.”

The top 4 teams from the open winners’ bracket Friday will sign up for pool participate in Saturday for the future spherical of opposition. These successful teams will then compete on Sunday in the championship bracket, for a $200,000 function prize pool and the title of the CWL Dallas Open Winner.

“The CWL Dallas subject is set. This is going to be an remarkable levels of competition and a fantastic get started to the CWL event season,” reported executive vice president and typical supervisor of Phone of Obligation, Rob Kostich. “The workforce at Sledgehammer Video games has delivered an remarkable encounter with Connect with of Responsibility: WWII. Our team passes for the occasion sold out in minutes. We are unable to hold out to see who emerges from the pack starting up in Dallas this weekend.”

So, teams are bought out and the brackets are set. Want to watch the action? CWL Dallas Open standard admission passes for the party are readily available for $59.99. A High quality Move for the party is also offered for $89.99 and incorporates an party T-shirt and 1 month of MLG GameBattles Top quality. A $299.99 VIP ticket is also available and incorporates an function T-shirt, event jacket, a person-hour early entrance to the venue, access to the VIP Lounge and much more. For tickets, take a look at MLG.com/CWLDallas.

Printed 2 several hours in the past | Current 3 minutes in the past

What to play this weekend: Doom VFR, Xenoblade Chronicles 2

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Xenoblade Chronicles 2 (Nintendo Switch)


Monolith Soft

It’s hard to imagine any of us could be going into this weekend looking for something new to play. The combined burden of Black Friday, Cyber Monday and last week’s Steam Sale have filled out my backlog with more games than I know what to do with… and yet, there’s still more to play.

This week, Bethesda brings Doom to virtual reality — but I still haven’t had a chance to dive into Skyrim VR. I want to check out Xenoblade Chronicles 2 on the Nintendo Switch, but I’m still collecting moons in Super Mario Odyssey. The year is almost over. I’m supposed to be spending my free time finishing up my backlog. Instead, my pile of unplayed games is growing out of control.

So, you know — situation normal! 

  • Doom VFR (PlayStation 4, Windows PC) — Bethesda’s 2016 Doom remake was a perfect reimagining of the classic franchise. Now it’s in VR — but it’s less of a virtual reality port than a bite-sized remix. That’s probably for the best. Running and gunning through the original game in VR would probably be a fresh new hell of nausea. 
  • Black Mirror (PlayStation 4, Xbox One) — No, not a tie-in to the Netflix anthology show, but a reimagining of a gothic horror game from 2003 — one that follows the journey of a man seeking answers in the wake of his father’s apparent suicide. Surely a heartwarming holiday adventure game. 
  • Xenoblade Chronicles 2 (Nintendo Switch) — You’ve rescued Princess Zelda and collected all of Mario Odyssey’s power moons. What’s next? How about a 70+ hour jRPG epic? You’ve got it. The latest Xenoblade game has everything you need to scratch an itch for complex, grindy RPG mechanics. It’s also one of the Switch’s last big 2017 releases. 
  • Resident Evil: Revelations Collection (Nintendo Switch) — Revelations started as one of the first games to support the Nintendo 3DS’ second analog stick, but wound up having more life after getting HD ports for the Xbox 360, Wii U and PlayStation 3. This week, both Revelations and its sequel make their way to the Nintendo Switch. In stores, you’ll find them as a collection — but Nintendo sells them both individually on the eShop, too. 
  • Seven: The Days Long Gone (Windows PC) — There’s something about isometric role-playing games that just feel at home on the PC. Well, at least for those of us that grew up in the genre’s heyday. As a stealth-based, top-down RPG set on a dangerous prison island, Seven: The Days Long Gone fits right in with that nostalgia.
  • GRID Autosport (iOS) — Did you know GRID Autosport was coming to mobile devices? I didn’t. Not only is this a full port of last-gen console game, but it seems to have all the DLC as well. Phone gaming sure has come a long way.  

THE Potential OF THE MULTIPLAYER Aid? : Mass Outcome Andromeda

https://www.youtube.com/view?v=uBEqve4jZZE

A speculation online video likely about the long term assist of Mass Impact Andromeda Multiplayer.

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Echo Dot, Fire TV Sticks Win Black Friday Weekend | CMO Strategy

Welcome to the latest edition of Marketer’s Brief, a quick take on marketing news, moves and trends from Ad Age’s reporters and editors. Send tips/suggestions to eschultz@adage.com.

Walmart shoppers were apparently hungry for food storage on Black Friday. Read on to find what surprising item led sales for the retail giant on the critical shopping day. But first, what was hot at Amazon.

Alexa, wrap up that Echo

Amazon Echo
Amazon Echo Credit: Daniel Berman/Bloomberg

Here’s one guess on what presents you might find under the tree. Following record online spending through the Black Friday holiday shopping weekend, Amazon announced this week that Cyber Monday was its largest sales day on record—topping its own Prime Day summer shopping holiday. Over the weekend, the company sold millions of its devices, led by the Echo Dot and Amazon Fire TV Stick with Alexa Voice Remote. Shoppers bought 2.7 times as many Fire TV Sticks as the year-earlier period, the Seattle-based e-commerce giant said. And Alexa even helped with the Thanksgiving prep. The virtual assistant was asked by consumers to set nearly twice as many timers on Thursday than on any other day. Let’s see what she cooks up for Christmas.

Merry Christmas: Have some pork loin in a Rubbermaid bowl
Black Friday is supposedly about gift buying, but the top-selling item at Walmart on Nov. 24, at least by unit volume, was a 36-piece Rubbermaid Easy Find Lids storage set priced at $7.60, according to InfoScout, which tracks offline purchases with a panel that scans receipts with their smartphones. The more festive Sharp 55-inch 4K LED Smart TV priced at $298 led Walmart items in dollar volume though. The leading Black Friday item by units at Costco on Black Friday was discounted pork loin. Seemingly more normal gift things were top items at Target (“Stranger Things” Season 1 Blue Ray DVD) and Best Buy (Amazon Fire TV Stick.)

Who (or what) is Jacques Penné?
In a move to upgrade beyond its traditionally low-cost roots, JC Penney is hosting a holiday pop-up boutique called Jacques Penné. Stationed in New York City’s SoHo, the store will be open to the public on Dec. 8-9 and available online through Jan. 7. The brand’s celebrity design ambassadors, including Nicole Richie, Michael Strahan and Libby Edelman, will attend the store’s opening and help curate special collections for sale. Proceeds will go to the JC Penney Foundation. According to a spokeswoman, the new shop is part of the struggling department store chain’s holiday campaign challenge in which it’s asking shoppers to save on their budgets with its value-laden merchandise.

Two chains offer discount to rivals’ employees
Carl’s Jr. and Hardee’s are offering a somewhat unusual and very limited discount. Employees from rival burger chains who wear their uniforms to its restaurants Wednesday can get the company’s standard 50 percent-off employee discount on the 100% Angus Charbroiled Thickburger. It’s up to those workers to decide whether showing up at a rival chain in their work clothing violates any corporate policy and is really worth the few dollars of savings on a burger, when they can likely snag something similar for less (or for free) at work. The CKE chains are out to prove that even competitors know they have the best burgers. It’s the latest marketing and publicity stunt from the company, which has its U.S. creative and digital work up for review. Last month, Carl’s Jr. unsuccessfully (as of yet) tried to get Amazon to buy it through a series of tweets.

Pizza insurance is now a thing
One of Domino’s latest pushes suggests it has some clumsy customers: insurance for carryout orders. The chain says it will now replace pizzas picked up by customers if they accidentally get ruined once they leave the store. The plan is portrayed in a couple of new spots from CP+B, including one in which a guy seems way more concerned about his pizza than his car after a tree falls on it. It’s also touting a Domino’s baby registry, yet another attempt by a major pizza chain to stand out during a busy time of year. Last month, Pizza Hut introduced a new delivery pouch made with three thermal insulation materials and an updated pizza box. Every chain wants a bigger slice of the brisk business this time of year, with the upcoming New Year’s Eve, New Year’s Day and Super Bowl Sunday among the five busiest days for the industry. The other two just passed: Halloween and the night before Thanksgiving.

The hunger for food merchandise is real, to a point
Did you hear about the $50 keg that comes with a year’s supply of Hidden Valley Ranch? It’s temporarily sold out on the brand’s Ranch Outlet, showing that people who really love brands have some money to spend. Stove Top’s Thanksgiving Dinner Pants also quickly sold out. But maybe people will only spend to a point. KFC’s $10,000 Internet Escape Pod is now on sale for just $5,000. But KFC’s less pricey items, like a $14 pillowcase with Col. Sanders face on it, are sold out. For Ranch fans, Hidden Valley and agency Current have other items including an ornament ($12), an ugly holiday sweater ($40) and, for the bigger spenders, a $110 Ranch fountain with a festive skirt. That one also comes with a year’s supply of the dressing.

Gillette goes farther downscale with new razors
After cutting Gillette razor prices an average of 12 percent in April, Procter & Gamble Co. is going a bit more downscale with a new product lineup in January that includes more moderately priced Gillette5 and Gillette3 razors starting at $7.99. Higher-end Fusion5 and Mach3 blades will get enhanced “low cutting force” blades at no increased price. And an upgraded Sensor3 Cool will have the first cooling technology applied to the cheaper disposable category, along with new products in the Venus lineup for women. P&G didn’t say what the net effect of the moves would be on its overall razor pricing. The April price cuts, while they’ve helped stem losses of market share and may have played a role in flattening of sales for Unilever’s Dollar Shave Club, helped push P&G global grooming sales down 6 percent last quarter.

Credit: Burger King

Would You Buy This?
Flamin’ Hot Mac n’ Cheetos are hitting Burger King for a limited time starting Nov. 30, with a suggested price of $2.69 for five pieces.

Number of the Week
$2.4 billion — What Arby’s is paying to buy the Buffalo Wild Wings chain.

Tweet of Week

Moves
Digital ad tech provider The Trade Desk hired Susan Vobejda as chief marketing officer. She was previously executive VP and CMO for global fashion brand Tory Burch.

Contributing: Jessica Wohl, Jack Neff, Adrianne Pasquarelli, E.J. Schultz

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Analyst says Apple could have sold 6 million iPhone X units during Black Friday weekend


Apple hasn’t shared any exact number, but Rosenblatt Securities analyst Jun Zhang calculated that Apple may have sold as many as 6 million iPhone X units this weekend alone, StreetInsider reported.

With such a big number, it’s hard to grasp Apple’s success with the iPhone X. Last quarter, Apple sold 39.3 million iPhones when you combine all iPhone models. In other words, Apple usually sells around 1.75 million iPhones during a 4-day period.

So this weekend was a huge weekend for Apple, even if you don’t take into account other iPhone models. The company sold more than 17 iPhone X units every single second during four days.

Rosenblatt also says that Apple currently produces 3 million units per week. But this could increase to 4 million units per week in just a few weeks. Overall, Apple may have sold 15 million iPhone X units ever since it went on sale.

Zhang says that most people buy the more expensive 256GB model. Apple is currently selling twice as many 256GB units of the iPhone X compared to the 64GB model.

This should greatly improve Apple’s average selling price in the company’s next earnings report. Apple could end up selling 30 million iPhone X units during the current quarter that ends in December, and 40 million units during the next quarter. It turns out that a premium iPhone wasn’t a bad idea.

Featured Image: Justin Sullivan/Getty Images