Apple Says ‘Face With Tears of Joy’ is Most Popular Emoji in United States Among English Speakers

Apple has revealed that “face with tears of joy” is the most popular emoji among English speakers in the United States.

The face topped Apple’s list of the top 10 emoji, ahead of a red heart, loudly crying face, heart eyes face, face throwing a kiss, face with rolling eyes, skull, smiling face with smiling eyes, weary face, and thinking face.

Apple’s chart isn’t labeled, much to the disappointment of anyone who was desperately seeking emoji statistics.


Apple’s list of the top 10 emoji is mostly consistent with public data available from Emojipedia and EmojiTracker, with the skull being an exception, according to Unicode’s Emoji Subcommittee vice-chair Jeremy Burge.

Apple shared the chart in a recently published overview of its differential privacy technology on macOS Sierra and iOS 10 and later, which allows the company to collect and aggregate anonymized data from a large number of users while preserving the privacy of individual users.

The differential privacy technology used by Apple is rooted in the idea that statistical noise that is slightly biased can mask a user’s individual data before it is shared with Apple. If many people are submitting the same data, the noise that has been added can average out over large numbers of data points, and Apple can see meaningful information emerge.

Apple says it uses local differential privacy to help protect the privacy of user activity in a given time period, while still gaining insight that improves the intelligence and usability of iOS and macOS features such as:

• QuickType suggestions

• Emoji suggestions

• Lookup Hints

• Safari Energy Draining Domains

• Safari Autoplay Intent Detection (macOS High Sierra)

• Safari Crashing Domains (iOS 11)

• Health Type Usage (iOS 10.2)

Apple has specifically developed a technique known in the academic world as “local differential privacy”:

Local differential privacy guarantees that it is difficult to determine whether a certain user contributed to the computation of an aggregate by adding slightly biased noise to the data that is shared with Apple. But before adding this noise, it’s necessary to define a data structure that captures a sketch of user input with a small number of bits. Apple currently makes use of two specific techniques.

In iOS, information being shared with Apple for the categories of data that are protected using Differential Privacy is visible under Settings > Privacy > Analytics > Analytics Data, in entries that begin with “DifferentialPrivacy.”

In macOS, users can launch the Console app and view the information under the Differential Privacy category of System Reports.

Apple’s differential privacy overview provides many more technical details about the technology, including info about the Count Mean Sketch technique that allows Apple to determine the most popular emoji.

SpaceX, Google among companies techies most interested to work for

By: Bloomberg |
Updated: October 30, 2017 3:05 pm


SpaceX, Google, Shopify, Tesla, best tech companies, SendGrid, Capital One Financial Group, Amazon, Uber, Airbnb, Microsoft, Atlassian Corp, Seattle tech presence, Bay Area, Hired report SpaceX, Google, Shopify, Tesla, best tech companies, SendGrid, Capital One Financial Group, Amazon, Uber, Airbnb, Microsoft, Atlassian Corp, Seattle tech presence, Bay Area, Hired report Space Exploration Technologies Corp, Alphabet Inc’s Google, Shopify Inc and Tesla Inc are the most appealing companies for technology workers, according to a survey by online jobs marketplace Hired. (File Photo)

Space Exploration Technologies Corp, Alphabet Inc’s Google, Shopify Inc and Tesla Inc are the most appealing companies for technology workers, according to a survey by online jobs marketplace Hired. While big tech names topped the list, geographical breakdowns showed more diversity. Startups like SendGrid Inc, which does marketing email, had the highest ranking in Denver, while financial services like Capital One Financial Corp topped scores in Washington. Online real estate database Redfin Corp, which went public this year, topped the list in Seattle.

Notable companies excluded from the global top-ten were Amazon.com Inc, Uber Technologies Inc, and Airbnb Inc Amazon did come in No 3 in hometown Seattle, however, just ahead of Microsoft Corp. Of the remaining top-ranking tech brands, only two companies – Canada’s Shopify and Australia’s Atlassian Corp – were based outside of California. Though cities have long grappled with a “brain drain” from engineering and technical talent moving to the Bay Area for jobs, recent shifts indicate that certain areas are starting to retain talent. Just look at Canada: Tech giants like Facebook Inc and Google have an established presence in Toronto, Montreal and Kitchener-Waterloo.

Amazon is also looking for a city for its second headquarters that can not only attract, but retain technical talent. Cities that have the highest chances are those outside the Bay Area, including Boston, Chicago, Atlanta and Toronto, Bloomberg has reported. Hired, which surveyed 2,349 people who use its platform, said job candidates were looking not for just a good salary but to develop new skills and be part of a company with a strong culture that reflected their values.

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iPhone X in Space Gray With 256GB of Storage is Most Popular Pre-Order Option Among MacRumors Readers

MacRumors conducted a brief poll on Twitter today that asked all of our followers to select which iPhone X color and storage capacity they plan to pre-order later this week, and the results are now in.


As a refresher, the iPhone X comes in Silver and Space Gray, with 64GB or 256GB of storage for $999 or $1,149 respectively.

The most popular iPhone X was Space Gray with 256GB of storage, which was the model of choice for 39 percent of respondents and very likely could be the configuration that faces the tightest supply at launch.

Historically, many customers have always opted for the iPhone in some variant of gray or black with the most storage available. Last year, for example, the model in tightest supply was the iPhone 7 Plus in Jet Black with 256GB of storage.

The runner-up was the Space Gray model with 64GB of storage, which received 30 percent of the over 6,500 votes received. Combined with the 256GB model, Space Gray was the color of choice for just over two thirds of users.

Silver was the less popular choice. 14 percent of users said they plan to pre-order the 64GB model, while 17 percent are leaning towards the 256GB model, in that color. Of note, this year’s Silver model has black front bezels.

Customers looking to pre-order any iPhone X for potential launch day delivery may have the best luck choosing the Silver and 64GB combination, but that’s assuming that Apple has the same number of units available for each configuration.

While the poll results are interesting from a high level, they aren’t very scientific. We don’t have any demographics about the users who voted, and it’s impossible to say how many respondents will actually follow through with a pre-order.

iPhone X pre-orders begin Friday at 12:01 a.m. Pacific Time. The first deliveries to customers and limited in-store availability begin November 3.

Call of Duty, Assassins Creed, Pokemon among most anticipated video games this holiday season

This year’s entry to the “Simply call of Obligation” armed service action franchise is the most expected video clip game in the run up to Holiday getaway 2017, according to analytics agency Nielsen, with Nintendo’s “Pokemon Extremely Moon” and “Tremendous Mario Odyssey,” as well as the “Assassin’s Creed” comeback among the many others also monitoring highly.

Call of Duty. AP

Simply call of Obligation. AP

Established in Globe War II soon after final year’s futuristic sci-fi tour, “Simply call of Obligation: WWII” is returning to territory more conveniently affiliated with the franchise’s 14-year-old roots.

With a 99 percent in general anticipation degree as calculated by the Nielsen Activity Rank, “Simply call of Obligation: WWII” is the most expected Holiday getaway game accessible on more than 1 variety of console or pc, releasing as it does on PlayStation 4, Xbox One and Home windows Laptop from November 3.

That puts it a nose forward of Historic Egyptian action title “Assassin’s Creed Origins” (95 percent), motion picture tie-in “Star Wars: Battlefront II” (90%), and sports activities wrestling iteration “WWE 2K18” (80 percent).

All 4 release on the similar a few platforms amongst Oct 1 and December 31.

Also specified honorable mentions were being action experience “Middle-earth: Shadow of War,” racing game “Want for Speed: Payback,” shooter “Wolfenstein II: The New Colossus,” suspense thriller “The Evil Inside of 2,” darkly comedian experience “South Park: The Fractured But Total” and rhythm title “Just Dance 2018.”

The Xbox One’s “Forza Motorsport 7” and the PlayStation 4’s “Gran Turismo Sport” were being calculated with an equivalent 85 percent rating, although a 96 percent label was applied to the Nintendo Switch’s vibrant “Tremendous Mario Odyssey.”

On Nintendo’s more mature 3DS line of handheld methods, “Pokemon Extremely Moon” (99 percent,) “Pokemon Extremely Sunshine” (97 percent) “Mario & Luigi: Celebrity Saga + Bowser’s Minions” (96 percent,) and “Mario Get together: The Top rated 100” (93 percent) all rated incredibly highly.

“Age of Empires: Definitive Version” was the major exclusive on Home windows Laptop, with digital actuality remakes of “Fallout 4” and “L.A. Noire” subsequent up at 79 percent and 75 percent respectively.

Call Of Duty WW2, Pokémon Ultra Sun & Moon top among Holiday 2017 games – Games

This year’s entry to the Contact Of Duty navy motion franchise is the most predicted video clip game in the run up to Holiday 2017, in accordance to analytics agency Nielsen, with Nintendo’s Pokémon Ultra Moon and Tremendous Mario Odyssey, moreover the Assassin’s Creed comeback among the other people also tracking extremely.

Set in Globe War II just after very last year’s futuristic sci-fi tour, Contact Of Duty: WWII is returning to territory more easily related with the franchise’s 14-calendar year-previous roots.

With a 99% all round anticipation stage as calculated by the Nielsen Game Rank, Contact Of Duty: WWII is the most predicted Holiday game readily available on more than just one style of console or computer system, releasing as it does on PlayStation 4, Xbox One particular and Windows Pc from Nov 3.

That places it a nose forward of Historical Egyptian motion title Assassin’s Creed Origins (95%), film tie-in Star Wars: Battlefront II (90%), and sports wrestling iteration WWE 2K18 (80%).

All 4 launch on the same a few platforms concerning Oct 1 and Dec 31.

Also provided honorable mentions ended up motion experience Middle-earth: Shadow Of War, racing game Have to have For Pace: Payback, shooter Wolfenstein II: The New Colossus, suspense thriller The Evil Within 2, darkly comic experience South Park: The Fractured But Entire and rhythm title Just Dance 2018.

The Xbox One’s Forza Motorsport 7 and the PlayStation 4’s Gran Turismo Sport were calculated with an equal 85% ranking, whilst a 96% label was utilized to the Nintendo Switch’s vibrant Tremendous Mario Odyssey.

On Nintendo’s older 3DS line of handheld devices, Pokémon Ultra Moon (99%), Pokémon Ultra Sun (97%), Mario & Luigi: Celebrity Saga + Bowser’s Minions (96%), and Mario Party: The Major 100 (93%) all rated very extremely.

Age Of Empires: Definitive Version was the best distinctive on Windows Pc, with digital truth remakes of Fallout 4 and L.A. Noire next up at 79% and 75% respectively. — AFP Relaxnews