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Suddenly, podcasting becomes a healthy business

The Swedish online music streaming company Spotify has made two big steps towards podcasting this week by buying the Gimlet Media Podcasting Editor and the Anchor Podcasting Apps Company. Superficially, acquisitions are meaningless. After all, podcasting does not yield money,… Continue Reading →

Spotify's bet on Gimlet and Anchor gives her a foot in podcasting to apply her monetoring skills to the listener without worrying about sending money to labels.

Credit: Spotify CEO, Daniel Ek, in all honesty; In a blog post announcing a major change in the podcast space, Ek wrote: More than 10 years ago, we founded Spotify to provide consumers with something they could not get: music… Continue Reading →

Why Spotify bets a lot on podcasting

Sales of podcasting amounted to $ 314 million in 2017, according to a third-party survey that was released last summer. It is a large number for what is traditionally considered a niche and difficult to make money with medium, but… Continue Reading →

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