Amazon has announced that it will take over Eero, the maker of mesh home routers. Amazon says that buying Eero will enable the company to "help customers connect smart home devices better." It will certainly make Alexa-compatible gadgets easier to set up if Amazon also controls the router technology. Financial terms of the deal will not be disclosed.
"We are incredibly impressed with the Eero team and how quickly they have invented a Wi-Fi solution that connects connected devices, "says Dave Limp, Amazon's SVP of devices." We have a shared vision that the smart home experience can become even easier and we are determined to continue to innovate on behalf of clients. "
Eero started a wave of "smart" mesh router setups designed to overcome the coverage problems and dead zones of traditional routers. Instead of a single router device, multiple access points are used to cover a complete house or apartment with a strong Wi-Fi signal. The system works as advertised and it is all operated with an intuitive smartphone app. Google, Samsung, Linksys, Netgear and other electronics companies have since followed the example of Eero and have released their own network bundles. Eero also offers a paid $ 99 / year service, called Eero Plus, which extends security and parental control beyond the out-of-box capabilities that its routers and beacons deliver.
Photo by Dan Seifert / Grouvy Today
It sounds like the Eero brand will live on after the acquisition – at least in the short term. "By joining the Amazon family, we are excited to learn from and work closely with a team that determines the future of the house, accelerates our mission and brings Eero systems to more customers around the world" says Nick Weaver, Eero & # 39; s co-founder and CEO. Amazon does not say much about his future plans for Eero; can we see an Alexa router? An echo that also serves as a Wi-Fi access point sounds good.
But some existing Eero owners may not have such a positive response to successful startup by Amazon. It gives the powerful company even more valuable data about consumers and increases Amazon's growing dominance of the smart home. Amazon acquired the smart doorbell and cameraman Ring last year and bought Blink in 2017.
Hi Steve! eero and Amazon take the privacy of customers very seriously and we will continue to protect it. eero does not track customer activity and this policy does not change with the acquisition.
– honor support (@eerosupport) February 11, 2019
Amazon has already tied millions of Echo speakers and third-party gadgets in homes to the Alexa ecosystem, and buying Eero can help bring everything together seamlessly. But there will certainly be questions about what data will be shared with Eero & # 39; s future new owner. On Twitter, Eero assured one customer that it "does not track the internet activity of users and this policy will not change with the acquisition."