Micron and Qualcomm Develop New Generation Computer Controls for Cars


Memory chip maker Micron Technology announced on Jan. 8 at Consumer Electronics Show 2019 that it was working with Qualcomm Technologies to develop highly advanced chipsets for next-generation embedded computing systems.

The automotive cockpit computing systems combine traditional multimedia and navigation features with combined digital instruments, head-up display and telematics information, as well as a human-machine interface. (HMI) allowing user configurable displays for a custom environment. Using artificial intelligence, these systems enhance the user experience and minimize distractions through features such as voice recognition and driver recognition, as well as monitoring driver alerts. said Mr. Micron.

Faster computer processing as well as better memory and storage are needed to meet the performance expectations of these cockpit systems, Micron said.

The increased level of power and speed needed to update cabin experiences requires system-level design expertise and innovations to effectively accelerate data integration, Micron said. To that end, the company is helping Qualcomm to optimize Micron's new high-density LPDDR4X automotive-grade memory devices for third-generation Qualcomm Snapdragon automotive cockpit platforms.

As a result, companies are also working to validate and integrate Micron's memory solutions into Snapdragon Automotive Cockpit platforms to provide high-performance reference solutions to Qualcomm's customers, Micron said.

Micron's LPDDR4X memory devices offer a system capacity ranging from 2 GB to 16 GB with data rates up to 546 Gb / s. This fast throughput supports high-resolution 3D graphics displays in automotive infotainment systems as well as the required memory bandwidth associated with resource-hungry platforms, ideal for advanced driver assistance systems. .

The Snapdragon Automotive Cockpit platforms are designed to provide the most advanced computer levels needed for advanced features of future generation vehicles, including extremely intuitive artificial intelligence experiences, said Micron. The platforms also offer accurate navigation capabilities and offer a high-resolution video experience, the company said.

"Tomorrow's feature-rich automotive cockpits integrate many displays with higher resolutions, in addition to sophisticated interfaces and man-machine applications, which continue to demand better performance," said Kris Baxter, vice president of President of Marketing of Micron's Embedded Division.

Snapdragon Automotive Cockpit platforms incorporating Micron technologies are being demonstrated at Qualcomm Technologies' automotive booth, located in the North Hall (booth # 5609), at CES in Las Vegas, January 8-11.

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