Ministry of Finance pays for Instagram ‘influencers’ to promote Budget 2018 — Experiment 1 – Budget No More

Original Story: http://www.straitstimes.com/singapore/mof-pays-for-instagram-influencers-to-promote-budget-2018 Date of data crawled: 21/1/18Only rough analysis could be done as Instagram had revoked many permissions to its API. 1) Who are the “influencers”? Here are the 26 influencers who have posted on Singapore Budget 2018 under StarNgage, and I shall attempt to measure their influence. Observations:a) Potential reach (number of followers) varies widely from 1,313 to 35,000, average being 10,409.b) Average … Continue reading Ministry of Finance pays for Instagram ‘influencers’ to promote Budget 2018 — Experiment 1 – Budget No More

Facebook and Google Comparison Including Benefits

The Potential Exposure of Facebook and Google Facebook technically has more page views a month that even Google. This means the potential for exposure is very high. Easier Ad Placement Facebook does not need to use the hard-to-follow and always changing algorithms for ad placement that Google does. Thanks to this, advertising efforts are not likely to go out of the window at a moment's … Continue reading Facebook and Google Comparison Including Benefits

Millie Bobby Brown’s Instagram Story Photo With Jacob Sartorius Is Too Cute For Words

Do you ever go back in your mind and think about all of the crushes you had when you were younger? Of course, you can still have crushes as an adult, but there’s something magical about having a crush when you’re a teenager, and it becomes more magical when that crush (hopefully) becomes your boyfriend or girlfriend. Watching the kids of today experience crushes gets … Continue reading Millie Bobby Brown’s Instagram Story Photo With Jacob Sartorius Is Too Cute For Words